
Luckycart

COMPANYPROFILE
A French MarTech company, Lucky cart combines the potential of transactional
data with the power of e-retail media to drive shopper engagement.
At the intersection of data, tech and e-retail media, Lucky cart’s goal is to tackle the business challenges of brands and retailers.
PRODUCTPRESENTATION
Its technology leverages a massive amount of first-party transactional data, which it collects and analyze using the in-house algorithms to build a dynamic profile for each shopper id. This dynamic profile is continuously updated in real-time, so it understand and anticipate the future purchasing pattern of each shopper.
During the purchasing journey, the product is then able to recognize each shopper id in real-time and to provide to each shopper a tailor-made offer using an e-retail media inventory directly integrated into retailers’ websites and applications.

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