Sisley SONG

Managing Director & Partner, WAVECOM

Over the past 10 years, Sisley has work in both brand side and service side across various industries, such as Luxury, FMCG, Mum & Baby,  Beauty and Lifestyle, in APAC especially in China. With extensive experience in integrated marketing strategy planning and strong capabilities in decoding brand DNA and transforming global strategy into culture-fit-in online and offline local plans for both brand awareness and business, she has tracked records for leading grand launch successfully for several International brands entering Chinese market, such as Charlotte Tilbury, Jacadi, Monbento, VOSS etc…

Now, she leads WAVE consulting agency ( Under Feliz Group) as Managing Director/ Partner and continues to help more and more global brands entering Chinese market.