ASMA ENNAIFER

ASMA ENNAIFER, Executive CSR and Communications Director – ORANGE MEA

Asma Ennaifer is Executive Director of CSR, Communications and Orange Digital Center Programme at Orange Middle East and Africa.

After a career spanning around ten years in communications and public relations, Asma Ennaifer joined Orange Tunisia to take charge of the external communications and media relations, innovation and corporate social responsibility divisions. In almost 9 years, she has made the Tunisian operator one of the leaders in CSR in the region by structuring its activities into several programmes aimed at anchoring digital culture among children, training young people and supporting innovative start-ups, as well as strengthening the technological and entrepreneurial capacities of young girls and women.

In April 2019, the first Orange Digital Center was launched under the leadership of Asma Ennaifer. It is a concept dedicated to supporting young people through digital innovation, in the Africa and Middle East region.

Since 2021, Asma Ennaifer has joined Orange Middle East and Africa and is in charge of the Orange Digital Centers deployment programme in all 18 countries in Africa and the Middle East where Orange is present, in addition to her CSR and Communications responsibilities.

Asma Ennaifer is a graduate of Université Paris Dauphine and Université Paris 1 Panthéon Sorbonne. She also holds an MBA from INSEAD.